Are you looking for tips on how to write good Meta description for SEO? Yes, you are in right place. Meta description is the short summary of longer version content. Now, you can give full stop to your searching for Meta description writing guide.
I think you are trying heart and soul to market your business. You have already written description about your product, optimized image with ALT tag and image description and applied all the techniques for the effective search engine optimization. However, you are not able to attracting many people to open your article. The main reason is poor Meta description. Meta description one of the aspect of SEO which can give many trouble.
Particular Meta description describes particular content- Taposh Kapuria
Search engine optimization is a very tricky concept. Every year, algorithm is changing continuously. If someone think that he nailed search engine optimization techniques, he is completely wrong. You can go to close situation but you cannot nailed it 100%. Search engine is changing its core algorithm gradually. Sometimes, changing rates are 500-600 times. Even you are not aware about the update.
The only constant in search engine optimization is change- Taposh Kapuria
However, there are some stuff are not irrelevant. We can focus on them to make them well. Writing good Meta description is one of them. From the beginning of an internet marketing journey, Meta description has been playing a vital role. I do not think it is likely to change frequently. Meta description has huge power in search engine optimization. However, many people do not know how to write a good Meta description for SEO. I hope that this guide is going to create a new chapter for optimizing Meta descriptions.
Table of Contents
Basic Questions & Answers Regarding Meta Description
People have always many questions in their mind. You and I are not out of that list. Therefore, you have many questions pertaining how to write a good Meta description for SEO. Creating good Meta description is always a challenging task. You need to deal with many creative ideas. It will represent your own voice. Now, I am going to answer total 18 questions regarding compelling Meta description writing and its further improvement process. I hope that you will get some valuable information about writing good Meta description.
- What Does Meta Description Mean?
The Meta description is about 155 character
According to Yoast- “Meta description means to get someone searching or Google to click your link’’.
- What is My Meta Description?
Ha-Ha-Ha. Your Meta description is a man or Woman. However, your website has specific Meta description for different pages. You can check it through your SEO settings or through search engines. Just Google your website name and let us see. Here is my website’s Meta description for the home page (www.seowritingtips.com)
“SeoWritingTips is a unique place to learn search engine optimization precisely. You can easily increase search traffic if you follow regularly”.
- Where Do I Write Meta Description?
You will write the
- How Do I Create A Meta Description?
You can create Meta description according to your web page’s content. Suppose, you have written an article on iPhone 10 about its price. Therefore, you will create a Meta description like “iPhone 10 available with the lowest price. Visit your nearest outlet for the deal”. Then copy your Meta description and paste it on your Meta description box.
- How Do I Change My Meta Description?
You can change your Meta description from the back end of your website. I love WordPress and currently using it for this website. Therefore, I log in through the admin panel and click the specific post, which I need to change. Beneath the post, there is an option available name “Meta description” box. By, following this way, you can change it. This box will be available to you when you will install WordPress plugin, namely Yoast SEO plugin, All in One SEO Pack etc.
- How Do I Write Meta Description For Seo?
If you want to write SEO friendly Meta description, you need to put your primary keyword in the copy. You will also mix secondary keyword with it. However, do not do keyword stuffing there. Google will not accept it. In addition, it looks very ugly. Many people over optimize Meta descriptions resulting in pulling out Meta description from the article body.
- How Do You Add Meta Description In Seo?
I have already told the way. WordPress users can use plugin and other users will use their script.
- What Is A Meta Description Example?
If you want to observe a Meta description example, just search the word “Facebook” on Google. You will see something like that-
“Create an account or log into Facebook. Connect with friends, family and other people you know. Share photos and
Facebook uses this Meta description. The reason of using Facebook clearly described in the description. Therefore, this is your Meta description example.
- How Do You Add Meta Description In Html?
You can do it by following steps to add Meta description in HTML or website –
a) Open a text editing software like Notepad.
b) Now, login to your website hosting account.
c) Paste your Meta description into the webpage in which you want.
d) Now, insert the file into the file path location of the main sites.
You can follow above ways to add Meta description in HTML.
- How Do You Find The Meta Description On A Website?
So simple. Just take a word and put it in the search box. Then press enter. You will get 10 search results according to your keyword (Sometimes 50 or 100 search results based on the browser settings). Texts written in blue are the title tag or headline of the article. The text shown in green is the URL. Beneath the URL, the
- Are Meta Descriptions Important?
Yes. In my view, Meta description is very important. I think you are helping search engines and your users to understand about your content. You have a better choice to understand the content without open that article. In addition, if you are able to write a good Meta description, you have a chance to get more visitors resulting in high volume of search engine traffic. That is why the
- Does Google Look At Meta Description?
The answer is yes. Google always looks at the Meta description to know about a particular article. However, search engine
- How Long Can Your Meta Description Be?
Your Meta description will be within 160 characters. Therefore, I always recommend people to use 155 characters. However, there are no specific reasons. 155 characters Meta description always looks good in snippet preview. In addition, there are no word counts. It is totally instructed with characters. It could be a single line, double line, triple line. No specific line numbers exist there. Now, you will take the decisions, how long your Meta description will be. I already told the right things.
- Can Meta Description Be The Same As Content?
Meta description reflects the whole content. It is created within 2-3 lines represent the specific content. You will use summary for your content as a Meta description. Your total content is not the Meta description. Therefore, Meta description cannot be the same as long as the
- Should Meta Description Be Different On Each Page?
Yes. Your Meta description will be different on each page. It will be unique and separated for each content. The
- Do Meta Descriptions Affect Seo?
Yes. Meta description affects SEO. Google ranks a website according to the relevancy of the site, with the search terms. However, there are some other on page SEO optimization and link building strategy to improve the
- What Is The Difference Between Meta Keywords And Meta Description?
There are several differences between Meta keywords and Meta description. Meta keywords are the main keywords and secondary keywords of a content. In addition, Meta description shows summary of that content. Meta keyword describes the content with few words and Meta description describes the content with more than a
- How Many Keywords Should I Use In Meta Description?
You will use only two keywords. First, one is your exact match keyword and second one is the
Discover Tips for “How to W>Discover Tips for “How to Write Good Meta Description”: I always suggest people to write a
This box also indicates excess characters in Red (More than 160 characters) and Green for within 160 characters limit. However, indicated in color format varies for the SEO plugin. Therefore, Every SEO plugin does not have this feature of color indication. Excess characters do not show in the Meta description.
- Focus on the Customer: You will always focus on your customer at the time of creating Meta description. Suppose, you are writing an article on “LED Television Features”. Then you will write and target customers searching for LED television features. “Low cost price of LED television” is not your primary focus. Television features are the primary focus for you.
You will always stay
- Primary Keyword:Primary keyword is the main keyword of an article. You will write and express your thoughts with that keyword. Just imagine, you are going to present an article of 2000, 3000 words through one or two words. That is primary keyword. I think how you have a clear idea what is primary keyword.
Primary keyword is vital for search engine optimization. A user searches the content through primary keyword. Search engine index and keep the content in its database according to the primary keyword. When you put primary keywords into the Meta description, you are doing the right thing. Search engine and user’s will able to understand your content. The search engine will index it according to your keyword and show through it.
- Secondary Keyword: Secondary keyword comes after the primary keyword. It is the modified keyword version of the primary keyword. I am giving you an idea about it. Suppose, you are writing an article about “Meta description”. Therefore, your secondary keywords will be like “Write good SEO Meta description, how to write the
proper Meta descriptionin SEO”.
In secondary keywords, main idea will remain same. Just, words will be different. You will just mix up your primary keyword and secondary keyword in your Meta description. The search engine
- Punch Words: Punch words are words have additional power to attract many customers. Punch words also called call-to-action word. These words have mind- blowing value to attract and click on the desired page. Punch words are- try now, get now, buy now, discount, off, download now, 100% working 100% free etc. Just look at the words and imagine the power of those words. If you use one of those words, you will get additional clicks on that targeted page. Resulting in extra traffic, extra page-views and extra money earning.
Therefore, you will try your best to add some punch words in your Meta description. I am giving you a good example of Meta description- “Use my 100% working backlinks list. Don’t go anywhere until you try this”. Look at the above example. It is unique, attractive with its thoughts. I have inserted punch words in it, for better management.
- Written in an Active Voice: You should write Meta description in active voice. It is not good to read Meta description in passive voice. If you write your copy through MS word, this software will give you a
warning. You people should always carefully take care of it and always avoid passive voice.
- Relevance with the Content: In search engine optimization, you will always take care word like “Relevancy”. It is the most important SEO term in the digital marketing arena. You will get this term everywhere on the SEO. When you will build backlinks, then relevancy will be the main criteria to build natural backlinks. Otherwise, the search engine will give you a penalty for your action.
Some strategy used for writing good Meta description. You are writing a content about “LED television features”. Then you will highlight about the best features of the LED television. As like its pictures quality, body styles, internet connection connectivity, guarantee etc. Therefore, you will always take care of the relevancy of the Meta description with the article.
- Showing Technical Specifications: Meta description is a place to disseminate your product’s quality. You can do that through your Meta description. You can tell the world about product’s technical features, durability through Meta description. People always prefer technically sound product. Therefore, if you are able to write Meta description by focusing technical specifications, you are doing a great job. Always be short and specific about your description. Always provide true details. I hope by doing this you can write a technically better Meta description.
- Unique: If your Meta description is not so good, you will not able to get many clicks for your page. Ultimately, this problem will affect your search engine ranking position (SERP). Because, just so-so Meta description has no value. First impression always draws an attraction to the customers to be motivated.
If you have unique Meta description, people will get motivated. User experience is a great tool to measure up the success. You can give a
Examples of a Good Meta Description for SEOive you the best wisdom about Meta description writing. I read many articles to create a good Meta description. I have gone through several posts and most of the articles do not have examples. That is why I decided to show you examples of good and legit Meta description. It will make easier to learn and write Meta description properly for you. Let us look at a few examples.
Examples of a Good Meta Description for SEO
The legit length
A month by month training schedule for what to teach your new puppy, including the most important lessons puppies should learn.
155 characters Meta descriptions clearly describes what you will get from that page.
Written in an active voice
Get motivated to design the home of your dreams with our inspiring looks and practical decorating tips.
This Meta description written in active voice and addressing directly what you will get.
The robots.txt file is a file you can use to tell search engines where they can and cannot go on your site. Learn how to use it to your advantage!
Here call-to-action is “Learn how to use it to your advantage”.
The all-new Apple Watch Series 4 features its largest display ever, an electrical heart sensor, and re-engineered digital crown with haptic feedback.
An electrical heart sensor was my query. I do not need to know sales promotion here.
Including focus keyword
Get the latest news about the 2018 Oscars, including nominations, winners, predictions and red carpet fashion at 90
thAcademy Awards Oscar.com.
This Meta description have primary keyword and variations. Sometimes, search engine also highlights synonyms.
Meta description is one of the aspect o>Stay Winning!ffort and it is not going await very soon. You’re taking will be to learn good meta description writing very soon.
It will help your rankings to boost up and add extra power to your overall SEO effort. Since, Meta description is a specific part of the total user experience of a blog, Search engines take them meticulously when it comes to SEO.
I will advise you to forget about the word counts. Just concentrate on trying to be unique and interesting. I think it is one of the outstanding ways to improve the Meta description writing approach.
If you create the legit technique and implement the best keywords, you will able to get more search traffic in a less time. Using Google Structured Data Markup creates an of the search results. What your tactic to improve Meta descriptions?