Maximum people don’t give too much value on the outbound links that they need to give. But do you know that outbound links can improve your blog authority & ranking. Have you ever thought about your outbound links on that level to improve blog authority and ranking.
Most of the bloggers never considered why outbound links is very important in search engine optimization. And they don’t know how to produce and use them to improve blog authority and ranking. We already worked for panda recovery, I am writing this post to help you to understand the importance of outbound links to improve blog authority.
I already talked about how to do on page optimization to your website which will help to increase search engine ranking position, but at the same time we need to make sure that outbound link strategy never devalued our blog.
What are outbound links?
When you link to other websites from your website, then it is called outbound links. If you link out to related domains, it will help search engine to understand your niche. Outbound links help to increase the search engine trust which plays a vital role in your blog’s SEO.
- When you add relevant links from your website, then search engines get a clear idea about your blog.
- Make relation with your same niche bloggers. This is the best way to connect with other bloggers.
- You can honor your industry related bloggers by giving a relevant link.
Benefits of outbound links from the SEO perspective:
You have already got some idea about outbound links. You never take this outbound link as much serious as you are taking. Before you know the advantages of outbound links, I want to introduce the Google Related Link Operator.
With this feature, you can see your websites related links. It will show you all the most important and popular sites in your niche. If someone has commented on your every post, then he will see the benefit of being featured as related sites.
You can search for “related: (your domain name).com” in Google to see related site links. Now, I can say, you have some basic knowledge about outbound links. Here are some other factors that you should consider when linking out.
Link to Niche relevant blogs!
What is your nature to link up with other blog? Link up to other blogs never means that every time you are connecting with bad neighbors. Search engine always keeps track to all of your outbound links. And this will help to avoid bad links.
Always try to link up with niche relevant blog means connect with same niche that you have. That will also increase your referral traffic and you may earn some decent money from them. Keep remembering one thing, Give outbound links those websites which have good domain authority, page authority, Google verified backlinks, Page rank etc.
No link farms
Are you heard about PBN links? PBN means private blog network. If you gain links from this website, then you may get a penalty. Because, recent days Google Panda updates devalued all this private blog network links. In this reason, when you are linking to any other domain then make sure it is not a private blog network links.
Avoid having too many outbound links
Try to add few relevant links and that would be fine. When you add too many outbound links from your website that could be annoying for your readers. You can concentrate more on internal link building method. Always try to add links that are always looking relevant for your blog.
In this purpose, less has been always acceptable and greater can be proved harmful for you. For instance-You have an SEO blog with a great post named blog commenting sites list. Now you can add 2 or 3 outbound links from this post for the relevant niche. If you keep the outbound link number short, then your reader will get better user experience.
Try to create useful and important content for your blog. You can also read this SEO content writing tips. And then do proper on page optimization.
Provide and ask for links
You can follow give and take system if you want to beneficial for this system. When someone refers to your blog post, then you need to honor them with a backlink. With this courtesy, both content will be helped. And in return, you will get traffic.
To whom should you link?
Here are a few suggestions for creating outbound links:
- The content which has high value that can be linked.
- Have good page authority and domain authority.
- High number of social media share.
- For creating a community, you can link to the bloggers in your niche.
Every time when I publish a blog post, then I try to link that post is valuable for my readers. But my strategy is very simple. I add a few links in my post that is always useful for my readers. And always try to keep your bounce rate is low by adding “open links in a new tab”.
One thing, I have noticed that, maximum top pages, link with little high authority, informative to boost their rankings. You can do it. If you found this outbound link strategy is very useful for you, then forget to share this post.